SOCi Local Visibility Index 2024

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SOCi Local Visibility Index 2024
The 100 Most Visible Local Brands

Privacy Notice  |  Terms of Service  |  Information Security  |  Legal

The 100 Most Visible Local Brands

The Biggest SOCi Local Visibility Index Ever

This year marks the sixth anniversary of the SOCi Local Visibility Index (LVI). We established the report to benchmark the performance of multi-location brands across the most important and influential digital channels for driving foot traffic and sales at the local level:

The SOCi LVI has proven to be an authoritative source of the metrics that matter for local visibility. Our methodology has evolved over the years, keeping pace with changes in local algorithms and consumer trends. This year’s report marks one of the most significant steps in the SOCi LVI’s evolution, as we expand the report's scope to include the majority of multi-location businesses in the United States.

We’ve examined 2,791 companies this year, representing 2.8 million store and office locations — four times more companies than in last year's report. Our extensive analysis now encompasses the majority of U.S. brands with 50+ locations, allowing us to definitively rank the 100 most visible local brands in the nation and identify the most visible local brands in every state.

Search: Visibility on the platforms consumers use to seek out information about local businesses.

Social: Presence in local markets on social platforms and ability to build and engage with local audiences.

Reputation: Consumer ratings and reviews and the responses attentive brands provide to local consumer feedback.