Local Visibility Index 2024

© SOCi. All rights reserved.

Local Visibility Index 2024
How Property Managers Can Maximize Revenue & Resident Retention

© SOCi. All rights reserved.

How Property Managers Can Maximize Revenue & Resident Retention

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Top Takeaways

SOCi’s sixth annual Local Visibility Index, our biggest report ever, examines the digital performance of multi-location brands, including property management companies.

Property management companies that fail to engage with residents digitally and build audiences in local markets are leaving millions of dollars on the table. In total, property management companies lose out on $8.6B in revenue every year by not fully leveraging their localized marketing opportunities.

The key to achieving optimal results is strong local search optimization, effective reputation management, and a localized social media strategy.

Property management companies can use our industry-specific benchmark metrics to focus their strategies and set goals to outperform the competition.

The most visible property management companies know how to appeal to local residents' needs and turn every community into a local favorite.